Terms of Service

2. Eligibility

You may use heyy.to only if all of the following are true:

• You are at least 18 years old.
• You sign in with an email address you own and control.
• The Instagram account you connect is yours, OR you have the explicit written authorization of the account owner to operate it on their behalf.
• The Instagram account is a Business or Creator account (Meta's webhook APIs do not deliver events for Personal accounts).
• You agree to comply with Meta's Platform Terms, Meta Developer Policies, and Instagram Community Guidelines.

3. Account responsibilities

• Don't share invite tokens, magic-link emails, or session cookies with anyone.
• Keep your authenticator-app device secure. TOTP-based 2FA is required for owner accounts and strongly recommended for everyone else.
• Disconnect any Instagram accounts you no longer manage. Tokens for disconnected accounts are deleted immediately on our side.
• You are responsible for the messages your automations send. heyy.to doesn't review DM content before it goes out; if your audience complains, that's on you to address.

4. Acceptable use

You agree NOT to use heyy.to to:

• Send unsolicited messages (cold outreach, bulk DMs). heyy.to is built on the explicit premise that every DM is a reply to a viewer who typed your keyword. Cold-DM patterns will get your IG account suspended by Meta long before we catch them.
• Run political mass-messaging, election campaigns, or coordinated inauthentic behavior.
• Distribute adult / sexually explicit content, malware, phishing links, financial scams, MLM funnels, or content that exploits vulnerable audiences.
• Impersonate any person, brand, or entity, or misrepresent your affiliation with them.
• Send content that is illegal, harassing, discriminatory, defamatory, or that infringes anyone's intellectual property.
• Circumvent Meta's rate limits, the 24-hour messaging window, or any other Instagram Platform restriction.
• Use heyy.to to manage Instagram accounts you don't own or have explicit written authorization to manage.

We reserve the right to suspend or terminate your access immediately if we detect violations of the above, of Meta's Platform Terms, or of applicable Indian law. We do not need to give prior notice for safety-critical violations.

5. Instagram and Meta: what heyy.to is, and isn't

• heyy.to is a third-party tool that uses Meta's official Instagram Graph API. We do not scrape Instagram, automate the web UI, or use unauthorized endpoints.
• heyy.to is not affiliated with, endorsed by, or sponsored by Meta Platforms, Inc. or Instagram.
• Meta can change, restrict, or revoke API access independently of heyy.to. We will tell you as soon as we know, but we can't promise the API will keep behaving the way it does today.
• You are responsible for your own compliance with Instagram's Community Guidelines and Meta's Platform Terms. We expect creators to follow these. We don't, and won't, override them on your behalf.
• Meta retains the right to throttle or reject any send. If they do, heyy.to will surface the error in your dashboard but we cannot force the delivery.

6. Your content and data

• You retain ownership of every automation, DM template, image, and form submission you create with heyy.to.
• You grant heyy.to the limited, revocable right to store, process, and transmit this content as needed to operate the service on your behalf.
• We do not claim ownership of any Instagram comment, viewer profile, or other third-party data that flows through heyy.to via Meta's webhooks.
• You can export or delete your data at any time. See our Privacy Policy §7.

7. Service availability and beta status

heyy.to is offered "as is" during the private beta. We commit to fixing issues responsibly and communicating outages, but during the beta:

• There is no service-level agreement (SLA) for uptime or DM-delivery latency.
• We may add, change, or remove features. For paid Pro features, we will give reasonable advance notice of any material change or removal (see §8).
• Outages happen. heyy.to runs on Cloudflare; we share their reliability profile. We'll communicate via email for outages longer than 30 minutes.
• Some Meta API endpoints have undocumented behavior; we may not catch every edge case on day one.

8. Plans, billing, and refunds

heyy.to offers a Free plan (₹0) and paid Pro and Business plans. Payments for paid plans are processed by our payment processor, Razorpay. heyy.to does not store your card, UPI, or bank details; those are entered directly with Razorpay and never touch heyy.to's servers. Pricing is flat, never per-contact (the model we're explicitly built to undercut).

• Plans. The Free plan is ₹0 and includes a monthly cap on DMs, automations, and connected Instagram accounts. Pro lifts those caps, and Business adds multiple connected accounts. The current limits and prices are shown on our Pricing page. heyy.to is in early access, so Pro's introductory price (₹299/month, down from ₹499) is early-access pricing and may change for future billing periods; we will give you at least 30 days' written notice before any price change to your plan takes effect, and you will never be charged retroactively.
• Billing. Paid plans are recurring subscriptions billed monthly or yearly (for example, Pro at ₹299/month intro or ₹2,999/year; Business at ₹999/month or ₹9,999/year), in INR, inclusive of applicable GST, and charged in advance through a Razorpay autopay mandate you authorize at checkout. Each successful charge renews your access for the chosen period, and a GST-compliant invoice is issued for every payment.
• Cancellation. You can cancel Pro at any time from app.heyy.to → Settings → Billing, or by emailing hello@heyghe.com. On cancellation your Pro access continues until the end of the current paid period, after which your account reverts to the Free plan and you are not charged again. Cancelling stops all future renewal charges.
• Refunds. Monthly Pro subscriptions are generally non-refundable for the current billing period - cancelling stops future charges but does not refund the month already in progress. If you were charged in error, billed more than once, or hit another billing problem, email hello@heyghe.com within 7 days and we will investigate and issue a refund where appropriate. Nothing in this clause limits any non-waivable rights you may have under Indian consumer law.
• Failed payments. If a renewal charge fails, we may retry it; if it keeps failing, we may downgrade your account to the Free plan until payment succeeds. Your data is retained per our Privacy Policy.

9. Termination

• You can stop using heyy.to at any time. Visit app.heyy.to → Settings → Danger Zone to delete your account, or email hello@heyghe.com.
• We can terminate your access for violations of these Terms, for legal reasons, or because the beta has ended. Except for safety-critical violations, we'll give you at least 7 days' notice.
• Upon termination, your data is deleted per the retention schedule in our Privacy Policy §2 and §7.

10. Limitation of liability

To the maximum extent permitted by Indian law, heyy.to (Pranav Bhatkar, the individual operator) will not be liable for any indirect, incidental, special, consequential, or punitive damages (including lost revenue, lost followers, lost goodwill, or business interruption) arising from your use of heyy.to, even if we were advised of the possibility.

Our total liability for any direct damages will not exceed the total amount you paid us in the 12 months preceding the claim. For Free-plan users who have paid us nothing, that amount is ₹0.

11. Governing law

These Terms are governed by the laws of the Republic of India. Any dispute will be resolved exclusively in the courts of Amravati, Maharashtra, India.

12. Changes to these terms

We will update the "Last updated" date at the top of this page whenever these Terms change. Material changes will be emailed to every active beta user at least 30 days before they take effect. Continued use of heyy.to after the notice period counts as acceptance.

13. Contact

Questions, concerns, or anything else: hello@heyghe.com.