Turn Instagram commentsinto DMs, automatically.
Someone comments your keyword on a post or reel, and heyy.to instantly sends them a DM with your link, lead form, or offer, then captures the lead. Set it once, it runs 24/7.
Free to start. No credit card required.
Be one of the first creators on heyy.to
heyy.to is brand new and onboarding its very first creators worldwide. Get in now and you help shape the product, lock in launch pricing, and reach the founder directly.
Everything you need to turn comments into conversations
See every keyword and comment become a delivered DM, know exactly who engaged, and track what's working, all in real time.
Comments to DMs, live
Every keyword and comment is checked the moment it lands and turned into a DM, usually within a couple of seconds.
Know your audience
Everyone you DM becomes a contact. See who replied, who's new, and who converted into a lead you can follow up with.
Automations that scale
Run keyword and any-comment automations across every account, and track what's driving replies and leads.
How heyy.to turns a comment into a lead
Connect your Instagram
Link your account in a couple of minutes. heyy.to connects through the official Instagram API, no passwords, no scraping.
Set your keywords
Choose a post or reel and the keywords, or any comment at all, that should trigger a DM.
heyy.to watches every comment
The moment a comment matches, heyy.to sends your DM, on the official API and always within Instagram's rules.
Auto-DM the commenter
Send a link, a lead form, an image, or an offer, and optionally reply publicly so they check their DMs.
Capture the lead
Every person you reach lands in your contacts list with delivery status, ready to export whenever you want.
Everything the other options make you piece together
Answering by hand doesn't scale, and stitching generic tools together gets expensive fast. heyy.to does the whole loop in one place.
Simple pricing. Free to start.
Start on Free forever, or upgrade to Pro or Business. Flat pricing, never a per-contact meter. Pro is early-access intro pricing that may change as heyy.to grows.
Free
Free forever
Everything you need to start turning comments into DMs.
- 1 connected Instagram account
- 1,000 DMs per month
- Unlimited automations
- All 5 reply types: Text, Image, Card, Lead Form, Ask-to-Follow
- CSV export of contacts and leads
- Email support from Pranav
Pro
Intro priceBilled monthly, cancel anytime
For creators whose reels go viral.
- Everything in Free
- Unlimited DMs every month
- Link-in-bio pageBeta
- No heyy.to branding
- Advanced analytics
- Priority email support
Business
Billed monthly, cancel anytime
For teams and creators running many accounts.
- Everything in Pro
- Multiple Instagram accounts
- Every feature unlocked
- Priority support
Prices shown in INR (₹). Flat pricing, never per-contact. Indian pricing is billed via Razorpay with GST-compliant invoices. Running many accounts? Talk to us.
Questions, answered
Everything you need to know about turning Instagram comments into DMs with heyy.to.
Ready to turn comments into conversations?
Sign up free, connect your Instagram, and ship your first comment-to-DM automation in minutes. No card required to start.