Plans for your Instagram replies.

Choose a monthly or yearly plan. Every plan includes comment-to-DM automation, all five reply types and one connected account.

Start with 1,000 free DMs.

Flat pricing. Never per contact.
One Instagram account on every plan.

Billing period
Currency
Plans at a glance
PlanDMs / monthPrice
Free ↓1,000₹0
Lite ↓5,000₹99 / month
Pro ↓Unlimited₹299 / month

DM allowances are monthly. Instagram’s sending limits apply.

Free

Start here

For your first “link, please”.

1,000DMs / month
Free forever
₹0
No credit card neededDM allowance resets monthly.
Start free
  • 1,000 saved contacts
  • Unlimited automations
  • All 5 reply typesText, links, images, follow requests and contact questions.
  • CSV export
  • Email support from Pranav

Lite

A little more room to grow.

5,000DMs / month
₹199Intro price
₹99 / month
Billed monthlyIntro price in INR. Check renewal details before paying.
Choose Lite
  • Everything in Free
  • No heyy.to branding
  • Priority email support

Pro

For the reel that takes off.

UnlimitedDMs / monthSubject to Instagram’s messaging limits
₹499Intro price
₹299 / month
Billed monthlyIntro price in INR. Check renewal details before paying.
Choose Pro
  • Everything in Lite
  • AI intent matching for keywordsAI can match similar wording.

Paid INR prices shown are introductory. Yearly plans are billed once for the full year.
All plans follow Instagram’s messaging rules and rate limits. Full pricing details ↗

Free includes 1,000 contacts and a link-in-bio page (beta). Lite removes heyy.to branding. Pro also includes video backgrounds and custom CSS for your bio page.

INR introductory pricing: Lite ₹99/month (regular ₹199) or ₹999/year (regular ₹1,999). Pro ₹299/month (regular ₹499) or ₹2,999/year (regular ₹4,999). USD: Lite $5/month or $49/year; Pro $14/month or $139/year.

Your checkout shows the final amount before you subscribe. Read the billing terms or ask us a question.

A few things
you might ask.

Still wondering about something?
Ask Pranav ↗

What does heyy.to do?

When someone comments a keyword on your Instagram post or reel, heyy.to sends them the DM you wrote. Share a link, image, card or lead form, and keep the people you reach in your contacts list. You can also choose to reply to any comment.

Is it safe to connect my Instagram?

heyy.to uses Instagram’s official Messaging API. You connect through Instagram’s own authorization screen; heyy.to never asks for your Instagram password. Messages follow Meta’s limits and messaging rules. No tool can guarantee reach or account outcomes.

Do I need a Business or Creator account?

Yes. You need an Instagram professional account (Business or Creator). If you currently use a personal account, switch it in Instagram before connecting.

What is included for free?

Free includes 1,000 DMs per month, 1,000 contacts, unlimited automations and one connected Instagram account. Text, image, card, lead-form and Ask-to-Follow replies are included. No credit card is required to start. If you reach your monthly DM limit, upgrade or wait for the next monthly reset. There are no automatic overage charges.

Can I write replies in my own language?

Yes. Write your keywords and replies in the language your audience uses. Pro also includes AI intent matching for keyword variations.

Can I collect emails and export my contacts?

Yes. Use a lead-form reply to collect details such as email addresses or phone numbers. Export contacts and leads as a CSV from your dashboard.

Your next comment can get an automatic reply.

Set up my first auto-DM

Free to start · No credit card needed